Husan Kandol is Spectra’s Chief Marketing Officer. A hospitality marketing and development professional, she has over eight years of experience at Spectra Hospitality Services.
Her work spans hospitality concept development, feasibility studies, brand positioning, market research, digital strategy and the commercial development of hotels, resorts and experiential hospitality projects. She works closely with hotel owners, developers and operators, helping take projects from the initial concept and market assessment through positioning, branding, launch and ongoing marketing.
At Spectra she has been involved in developing concepts for hotels, resorts, wellness retreats, boutique properties and other experience-led hospitality projects. Her responsibilities also include market and competitive analysis, operator search and liaison, digital marketing strategy, performance marketing, website development and guest acquisition.
She currently leads the marketing and brand development for Raht, Spectra Hospitality’s experiential hospitality brand. Her work with Raht encompasses brand positioning, storytelling, digital strategy, content, guest acquisition and the marketing of its distinctive hospitality and dining experiences.
Her approach combines hospitality insight with a strong analytical and digital background. With experience spanning strategy, creativity, analytics and commercial performance, she focuses on creating hospitality brands and concepts that are distinctive in the market, relevant to their guests and commercially sustainable.
We bring the insight, strategy, execution and people to bring it to life.
