Club consultants in India, with an international partner.
Spectra advises developers and promoters on members’ clubs and residential clubhouses through ILC India, its joint venture with International Leisure Consultants, Hong Kong. The work runs from concept and feasibility, through pre-opening, to operations.
Clubhouses for Embassy, Hiranandani, Kalpataru and Godrej, and members’ clubs including The Quorum and Bay Club.
Plan a club that members join
A senior consultant calls you back. No middle layers.
A club planned as a business, by people who have opened and run them.
The Quorum, Gurgaon: feasibility and operations
01
Concept development
The kind of club, its members, and the amenity mix that suits the catchment.
02
Feasibility and membership pricing
Demand, fees benchmarked against established clubs, and projected returns.
03
Technical assistance
Layouts and specifications reviewed while the clubhouse is designed and built.
04
Pre-opening services
The membership launch, recruitment, training and SOPs.
05
Operations management
Spectra can run the club after it opens, or manage it as an asset on the owner’s behalf.
How it works
From concept to membership.
Three stages, one team throughout.
A site or a master plan
A club with members
I
Stage I
Concept and feasibility
We study the catchment and its spending, define the club and test whether it pays.
II
Stage II
Design and build
Technical assistance through design and construction.
III
Stage III
Launch and operate
Pre-opening, the membership launch and, where wanted, ongoing operations.
Case study · Central India
Would a members' club work in Raipur?
The question
Central India has residential clubhouses. It has no members’ club of this kind. Could one work in Raipur, and what would it need to be?
The groundwork
Catchment, spending behaviour, membership pricing benchmarked against established Indian clubs, and an amenity mix tested against willingness to pay.
The method
We built the audience before the building. The pre-launch campaign doubled as live research: every post carried one question, and amenity preference, price sensitivity and positioning were read from the response. It was the first time Spectra used social media this way, to hear first-hand what people want from a club before it is built.
Master-plan developments, residential clubs, city clubs and corporate facilities, sports clubs, health and fitness clubs, family recreation, children’s facilities and marinas.
The Quorum, Gurgaon
Feasibility study and operations
Ekana Club, Lucknow
Concept to operations management
Club Capri, Central Park, Gurugram
Asset management
TARC, Gurgaon
Technical assistance and management
Bay Club, Mumbai
Technical assistance and pre-opening
Eka Club, Ahmedabad
Pre-opening and operations
The Corinthians Club, Pune
Asset management
Shantigram, Adani Realty, Ahmedabad
Technical assistance
Hiranandani Panvel Club
Concept development and feasibility
Godrej Clubhouse, Bandra, Mumbai
Concept development and feasibility
Embassy Boulevard, Bangalore
Feasibility study and operations
Palm Meadows, Bangalore
Feasibility study and operations
Vooty Golf County, Hyderabad
Pre-opening services
The Circle Club, Calcutta
Concept planning and feasibility
Leela Private Members' Club, Kolkata
Concept planning and feasibility
ILC’s international record includes work with Marriott, Hilton, Ritz-Carlton, The Peninsula, Banyan Tree and Fairmont.
30+ years in hospitality. Leads the strategy on every project.
Simon Shepherdson
International Advisor & Director, ILC Hong Kong
Brings ILC’s global network and club strategy to Spectra’s work.
Questions owners ask
The short answers.
What does a club consultant do?
A club consultant plans a members’ club as a business: who will join, what they will pay, which amenities to build and how the club will run. Spectra and ILC cover concept, feasibility, technical assistance, pre-opening and operations.
What is ILC India?
ILC India is Spectra’s joint venture with International Leisure Consultants, Hong Kong, a club and leisure consultancy whose record includes work with Marriott, Hilton, Ritz-Carlton, The Peninsula, Banyan Tree and Fairmont.
Do you work on residential clubhouses?
Yes. Much of the work is for developers: clubhouses within residential and master-planned projects, for clients including Embassy, Hiranandani, Kalpataru and Godrej, as well as standalone members’ clubs such as The Quorum.
Can a members' club work outside the metros?
It can, if the demand is tested first. For a proposed club in Raipur, Spectra ran a six-week pre-launch campaign as live research. It drew more than 500 survey responses and 50 qualified leads.
Can Spectra operate the club?
Yes. Engagements at The Quorum in Gurgaon, Eka Club in Ahmedabad and Embassy Boulevard in Bangalore include operations.
Planning a club?
Tell us the location, and whether the club stands alone or sits within a larger project.