For owners who want their own name on the hotel, not a franchise. Spectra positions the product, creates the brand, supports design and construction, opens the hotel and, if you want, runs it under your brand through white label management.
Raht Hotels & Resorts is Spectra’s own brand, with estates operating in Udaipur and Himachal Pradesh.
Five pieces of work. Take all of them, or the ones you need.
Who the hotel is for, what it offers them and what it charges, set against the market around it.
The name, the identity and the guest experience that carries them.
Design and layout reviews while the hotel is built, so that the building serves the brand.
Recruitment, training, SOPs and the launch.
Spectra runs the hotel under your brand, with its own systems and people.
Three stages, one team throughout.
We define the guest, the product and the price, and give the brand its name and identity.
We stay with the project through design and construction, so that what opens is what was positioned.
We open the hotel and can manage it under your brand, with marketing and revenue run by the same team.
Raht Hotels & Resorts is conceived, developed and operated in-house: small estates, each taken by one group at a time.
A working vineyard estate in the Sirmaur Hills.
A private fort-style estate in the Aravalli Hills, above Badi Lake.
Raht Aashyana Lakhanpal in Goa is signed. Four more estates are in development in Rajasthan and Uttarakhand.
Curated, custom and character-rich: four from Goa.
Spectra is a small team by design. The people who answer your enquiry are the people who do the work.
30+ years in hospitality. Leads the strategy on every project.
An instinct for what the client needs, and the structure to see no detail is lost between vision and delivery.
A franchise brings a known name and its reservation systems, in return for fees and brand standards. Your own brand keeps the fees and the control, but you must build the demand yourself. Boutique and experiential properties often suit an own brand; larger city hotels often suit a franchise.
A clear position, a product that delivers it, an identity, trained people and consistent operation. Spectra covers all five: product positioning, branding, technical assistance, pre-opening and white label management.
Yes. Under white label management, Spectra operates the hotel with its own systems, SOPs and people, while the guest sees only your brand.
Yes. A brand can begin with one property and grow from there. Spectra’s own brand, Raht, operates two estates, with a third signed.
Yes. Raht Hotels & Resorts is Spectra’s own boutique brand, conceived, developed and operated in-house. Raht Manmatha in Udaipur and Raht Juneo Orchards in Himachal Pradesh are open.
Tell us about the property and what you want it to become.
